You Can…   
Sell Ice Cubes To Eskimos ...I did.

In the late 70’s, I was the telemarketing manager for a large paper company. There were about a hundred of us on the phones and we were having a particularly bad Friday.

I asked the room to finish their calls. Then I made my call. I had been saving up this idea for a day like this so I could make a point. I knew the area code for Alaska, and just started dialing random numbers and asking “Are you an Eskimo?”

After 7 or 8 calls someone said yes. I explained that there were about 100 people listening to this call. I told him “there was something that I always wanted to do…  sell ice cubes to an Eskimo.”

At first there was silence.
Then he started laughing. The whole room was laughing. I sold him a bag of ice cubes on the phone that day.

I just knew it would work.

Ask for the sale. Expect the sale.
Find the real objection.
Close the sale.



Dave Siefkes